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UNFOLD / BRANDING

Build a brand people remember.

A clear identity for businesses launching, growing or finding a new direction.

Discuss branding ↗

For UK startups, small businesses and growing brands.

Illustrative branding creative process

THE RIGHT STARTING POINT

Who this is for.

Startups defining their offer; businesses whose identity no longer reflects their work.

YOUR SCOPE

What your project can include.

  • Positioning and audience direction
  • Logo and visual identity
  • Colour and typography system
  • Practical identity guidelines
  • Agreed digital and print assets

Your proposal confirms the exact deliverables, formats, review stages and exclusions before work starts.

WORKING TOGETHER

What we need from you.

  • Your offer and audience
  • Existing identity and materials
  • Competitor context and preferences
  • One person to consolidate feedback

PROJECT MILESTONES

A clear route through the work.

01

Discovery and positioning

02

Identity direction review

03

Refinement and applications

04

Guidelines and file handover

Dates and review points are agreed around the brief, dependencies and availability.

ENGAGEMENT OPTIONS

Start with the support you need.

Focused identity project

A focused brief with agreed outputs and review stages.

Brand and website launch

Connected work planned around your launch, team or programme.

Ongoing design support

Regular support with a defined scope, priorities and review points.

We shape the proposal around scope, complexity, production needs and ongoing support. Tell us your priorities and budget so we can explore a suitable starting point.

STUDIO DESIGN EXPLORATION

An identity that works beyond the logo.

Daybreak explores how typography, colour and tone can connect packaging, a website and social creative.

See the studio project ↗

Self-initiated work, rather than a client commission.

BEFORE YOU ENQUIRE

Your questions, answered.

Can you refresh an existing identity?

Yes. We can assess what remains useful and agree whether a refinement or a wider identity change best supports the brief.

Which files will I receive?

File formats, applications and usage guidance are agreed in the proposal. Tell us where your identity needs to work.

How are revisions handled?

We agree review stages and revision scope before starting, with consolidated feedback at each stage.

YOUR NEXT STEP

Let’s shape your brief.

Share your business, your goals and the support you have in mind. We’ll review your enquiry and discuss the scope before preparing a proposal.

Start a conversation ↗

Connected support.